Hi there! Just got your key to your new home or investment property? Planning to purchase your own unit instead of renting? Thinking of expanding your property portfolio or planning for passive income generation? Either way, that’s another milestone in your life! Congratulations!

Besides doing new property launches, I have had the opportunities to assist my clients with their private residential properties, HDBs and industrial and commercial properties. Having grown up in Thomson, Serangoon / Kovan area and lived a big part of my life in Sengkang, naturally, I am very familiar with these areas and several of my listings and transactions are in this area. Nevertheless, with good word of mouth, I am also happy to help my clients manage their properties in other parts of Singapore. I have also helped HDB owners with the sale of their resale flats and am very proud to achieve their target sale price in a short span of time, the fastest being just 3 days of marketing! 

Connect with me to find out more about the current property market or to explore your wealth creation opportunities.


蔡 喜 娟

BSc (Hons) Business &

Management Studies (Marketing)


Pauline is a Senior Marketing Director with ERA Realty Network Pte Ltd. Prior to that, she had a 10-year stint in the civil service (Productivity & Standards Board and the Ministry of Social & Family Development) doing events management and promotion of Quality Service, Productivity and Social Services. Her philosophy is to Do Good, Be Good. She feels that it is a blessing to be able to help others. She enjoys eating, traveling and cooking for her beloved boys. And now with this COVID-19 situation, online shopping has become her major pastime. 

New Property Launch (Preview from Oct 2021)

CanningHill Piers Aerial View
Canninghill Piers logo.jpg

The Most Anticipated Integrated Development, Canninghill Piers (Residential) and Canninghill Square (Retail) will soon rise to form the iconic landmark in Clarke Quay. Situated on the former site of Novotel Hotel, Liang Court Mall, and Somerset Liang Court’s serviced residences, Canninghill Piers will be the hottest address of prestige one can dream of. Housing two towers of about 700 residential units, Canninghill Piers will be part of an integrated development offering a hotel featuring about 475 rooms run by Marriott International, as well as commercial and retail experiences, all under the joint development of City Development (CDL) and CapitaLand, two of the most established property developers in Singapore. The integrated development will also comprise a serviced residence under the management of Ascott Residence Trust (Ascott Reit). This highly anticipated project enjoys direct connectivity to Fort Canning MRT station and is slated to be completed in 2024. The VIP Preview is targeted for October 2021. Interested parties may register your interest now.

Just TOP - Grandeur Park Residences


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Marketing, Sales & Consultancy:

Various Marketing Platforms

Internet Portals, PropertyGuru, SRX, 99.co, EdgeProp etc.

Social Media - YouTube, Facebook, Instagram etc.

Pauline fridge magnet.jpg

Print Collateral - Fridge Magnets, Mailers, Flyers

Newspaper Ads

Internal & External Cobroking System

Bus Ads

Financial Planning

Financial planning & advice on Stamp Duties

Financial Planning



Contacts for Bankers, Lawyers, Movers, Renovation Companies, Aircon Servicing Contractors, Cleaning Companies, Laundry Services, Painting Services, Handyman Services etc.

Various marketing platforms

Advice on Property Market


Advice on investment properties, new launches, resale and rental markets.

Singapore Property Market 2021

How is the Singapore property market going to be like in 2021?

Are property prices falling? 

Contact us to find out more.

What Clients Say...

Marble Surface

"My condo at La Fiesta (Sengkang) was sold through the ERA property agent Pauline Chua in July 2019. I am indeed thankful to her good recommendation of a good buyer with a smooth sales transaction, her follow up for the house viewings and sales was excellent. She had also introduced a reliable Law firm to me. As an agent Pauline has proven herself diligent, knowledgeable, resourceful and responsible agent. Glad to have her as my property agent!" - Ms Ong (Seller, La Fiesta @ Sengkang)

"Appreciated her fast response to queries and following up on marketing and eventually sale.”

– Ms Choi (Seller, Pasir Ris)

​"Pauline has been working hard to help me find a suitable unit. Thanks.” – Mr Lim (Buyer, Ang Mo Kio)

"Very good response to any query.” – Mr Tan (Landlord, Potong Pasir)

"Pauline is committed to her job and takes every question seriously while maintaining a high level of professionalism." - Mr Teo RH, Buyer of Grandeur Park Residences (Tanah Merah)

"Before this rental, Pauline helped us to secure a good price for purchasing this unit. As we will only be moving in next year, we wanted to lease out for a year. Pauline managed to get this tenant for us in a very short time. Well done, Pauline!" - Mr & Mrs Ng, Aspen Heights (River Valley)

"Pauline is an extremely professional and committed agent. Her prompt actions, clear communication and willingness to help, made our rental transactions smooth." - Mr & Mrs Ashish (Tenant, The Minton)

"Thanks Pauline to get such good rental for me, which is above the market rate. A responsible

and helpful agent whom I can recommend to others" - Michelle (Landlord, Harbour View Towers)

Happy Clients